Full job description
Job Brief: Content Creator
This is a writing and content strategy-focused role. On-camera work is not required.
Company: Generator Partners
Location: Remote (U.S. market focus)
Type: Contract / Part-Time (with potential to grow)
This role is best suited to a mid-level to senior content creator who can work independently with minimal oversight.
About Generator Partners
Generator Partners is a growing group of generator and backup-power brands serving residential and commercial customers across the United States. Our brands focus on reliability, peace of mind, and premium service — especially in storm-prone regions like Florida and Texas.
We don’t sell fear.
We sell preparedness, confidence, and uninterrupted living.
We’re looking for a Content Creator who can turn complex generator topics into clear, engaging, trust-building content that educates customers and drives leads.
The Role
As our Content Creator, you’ll be responsible for creating high-quality, on-brand content across multiple platforms and brands. Your work will help customers understand their power options, feel confident choosing us, and take action.
You’ll work closely with our marketing and operations team to ensure content is accurate, consistent, and conversion-focused.
Key Responsibilities
Content Creation
- Write website content (FAQs, service pages, landing pages, blog posts)
- Create short-form social media content (captions, carousels, reels/scripts)
- Develop educational content (storm prep guides, maintenance tips, buyer guides)
- Repurpose long-form content into bite-sized pieces
Brand & Voice
- Maintain a consistent brand voice: reassuring, premium, clear, human
- Adapt tone per brand while staying within Generator Partners guidelines
- Follow SEO and conversion best practices (FAQs, CTAs, internal linking)
Collaboration
- Work with marketing leads and designers to align visuals and messaging
- Incorporate feedback quickly and revise content efficiently
- Coordinate content across multiple brands and regions
What We’re Looking For
Required
- Proven experience creating content for service-based or home services businesses
- Strong writing skills with a clear, persuasive, customer-focused style
- Ability to simplify technical topics for everyday customers
- Familiarity with SEO basics and content that drives leads
- Organized, reliable, and deadline-driven
Nice to Have
- Experience in home services, construction, utilities, or energy sectors
- Familiarity with tools like WordPress, Canva, or Monday.com
- Understanding of U.S. regional marketing (especially storm-prone areas)
Deliverables You’ll Create
- Blogs & educational articles (2-4 blog articles per month)
- Ongoing social and website content
- FAQs & landing-page copy
- Social media content (written + basic creative briefs)
- Email copy and short campaigns
- Downloadable guides (PDFs, checklists)
How Success Is Measured
- Content is clear, accurate, and on-brand
- Improved website engagement and lead conversion
- Positive feedback from internal teams and customers
- Ability to deliver consistently and independently
Why Work With Us
- Flexible, remote role
- Clear brand direction and real impact
- Opportunity to grow with a fast-moving company
- Work that genuinely helps people protect their homes and businesses
How to Apply
Please share:
- A short introduction
- 2–3 writing samples (preferably service-industry or educational content)
- Your availability and preferred working arrangement
Pay: $30,000.00 – $120,000.00 per year
Work Location: Remote